Memberships

Businesses

ISP offers two main paths for corporate partners: Membership and Learning. Each pathway is designed to support different aspects of sales education and professional development, ensuring your organisation can choose the best fit for its needs.

Corporate partnership

Corporate partnership with ISP focuses on providing ongoing support and resources to develop and maintain a high-performing sales team.

Drive business growth

Promote professional sales

Recruit, develop and retain top sales talent

Enhance your brand’s credibility

Be part of the professional sales community

Extend individual membership to  your employees

Competitive advantage

Through salespeople, beating competitors more of the time.

Better returns on training budgets

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Learning partnership

The Learning pathway is designed for those looking to provide formal sales qualifications, apprenticeships, and/or seeking endorsement for in-house training.

Apprenticeships

ISP is the market leading end point assessment organisation for sales apprenticeships. We work with all the leading apprenticeship providers. Apprenticeships are funded by the apprenticeship levy, minimising costs for employers.

Qualifications

ISP is an OFQUAL regulated awarding body offering vocationally related qualifications for learners from entry-level to senior executive.

Endorsement

ISP offers endorsement for your training programmes, demonstrating quality assurance for both content and delivery.

Access to approved Training Partners

ISP approved training providers offer regulated qualifications and ISP-endorsed training programmes.

Corporate Partner

Chris Capon, Distribution Director-UK, Westfield Health

“The Institute nurtures and rewards continuing professional development and we share the view that investing in the skills and knowledge of our salespeople means they are motivated and valued, and this feeds into the way they interact with our customers.”

Your salesforce is an asset

In an ISP survey of 200 companies, 16% said the board viewed the sales function as a cost of business rather than an asset!

Given that our salesforce is an asset, how do we optimise the value of this asset to our business?

The cost of attrition can be as much as the quota of a salesperson when you factor in the “ramp down” of a disaffected salesperson (sales lost or not progressed) and the delays in hiring a replacement and getting them to full productivity.

The key to a high-value sales team is to attract, develop and retain great sales talent.

PACER is a model optimising the value of your sales assets.
Click here to find out more and watch the video Expand

Professionalism – emphasising the importance of cultivating a highly skilled and ethical sales force. Organisations can enhance their reputation and build stronger client relationships by investing in professional development and setting high standards.
Accelerate by optimising the onboarding process and providing continuous learning opportunities, enabling salespeople to reach peak performance more quickly and maintain their edge in a rapidly evolving market.
Codifications to systematically capture and share best practices across the sales organisation. This helps new hires get up to speed faster and ensures that valuable knowledge is retained even as team members come and go.
Engagement is crucial for maintaining motivation and job satisfaction among salespeople. PACER emphasises creating a positive work environment, providing meaningful feedback, and aligning individual goals with organisational objectives to keep sales teams energised and committed.
Retention ties everything together by focusing on long-term talent management. By implementing clear career paths, offering competitive compensation packages and fostering a culture of recognition and growth, organisations can significantly reduce turnover and maximise the lifetime value of their sales talent.

Watch the video:

Benefits of Embracing PACER

By adopting the PACER model, sales organisations can expect to see significant improvements in key performance indicators:

Increased salesperson retention: This leads to deeper institutional knowledge and stronger client relationships.
Enhanced productivity and profitability: Salespeople become more skilled, efficient, and capable in their roles.
Improved customer centricity: Experienced sales professionals develop a better understanding of client needs and market dynamics.
Sales sustainability: Builds a stable, motivated, high-performing sales force that adapts to changing market conditions and consistently delivers strong results.

For a deeper dive into the foundations of salesperson lifetime value, explore the original McKinsey article on maximising the lifetime value of your sales force.